Success Stories in
SEO, PPC, and Web Design

Welcome to Upward Engine's portfolio of success stories! At our Riverton, Utah headquarters, we pride ourselves on delivering exceptional results in SEO, PPC, and web design. Our case studies showcase the power of strategic planning, expert execution, and a relentless focus on your business goals. Here, you can explore how we’ve transformed businesses like yours through innovative digital marketing solutions.

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Local SEO, SEO, Web Development

Salt Lake City Day Spa and Wellness: SEO, Web Development Case Study

Read how technical SEO and a modality-focused content overhaul quadrupled organic search traffic and drove 83 tracked calls for a
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Day spa therapists preparing a treatment room beside a manager reviewing local search booking data
Link Building, Paid Media, SEO

National Wealth Tech Startup: SEO, PPC, Programmatic Case Study

See how targeted SEO, high-authority link acquisition, and PPC secured #1 keyword rankings and an 80% traffic surge for a
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Family office advisors reviewing a unified wealth dashboard beside a teammate working in a fintech loft
SEO, Web Development

National Industrial Machinery Manufacturer: SEO, Web Development Case Study

See how targeted SEO and web development tripled organic keywords, increased traffic 24%, and earned #1 rankings for a national
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Engineers inspecting a particle size reduction mill beside a plant-office lead reviewing the product website
Local SEO, Paid Media, SEO, Web Development

Lafayette Cosmetic Dental Practice: SEO, PPC, Social Ads, Web Development Case Study

Discover how multi-channel PPC, Meta, and SEO drove 588 new-patient conversions and restored organic search reach after a major dental
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Cosmetic dental team in a spa-like treatment room beside a front-desk lead reviewing new-patient conversion data
SEO, Web Development

National Industrial Tool Manufacturer: SEO, Web Development Case Study

Discover how technical SEO and web development drove #1 search rankings and an early AI search footprint for a national
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Machinists cutting a steel shear blade beside a mill-office estimator reviewing the product website
Local SEO, SEO, Web Development

Salt Lake City Fence Contractor: SEO, Web Development Case Study

Discover how targeted SEO cleanup and a geo-targeted UX refresh lifted average search positions from #55 to #16 for a
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Fence crew installing vinyl fencing beside a contractor reviewing a new website mockup
SEO

National Digital Infrastructure Provider: SEO Case Study

Read how a targeted B2B SEO strategy lifted average search positions to #10, doubled CTR, and earned #8 Google rankings
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Telecom technicians installing small-cell antennas beside an engineer reviewing coverage maps
Local SEO, SEO

Utah Childcare Provider: SEO Case Study

Discover how multi-location SEO and E-E-A-T nearly tripled keyword rankings and drove an 11x increase in tour requests for a
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Preschool director arranging a classroom beside a teammate reviewing enrollment search data
Paid Media, SEO

Utah Metal Fabricator: SEO, PPC Case Study

Discover how an integrated SEO, ClickShield-protected PPC, and retargeting engine earned #1 rankings and 693 paid conversions for a Utah
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Metal fabricators running a laser cutter beside a shop estimator reviewing local search analytics
Local SEO, Paid Media, SEO

Salt Lake City Gutter Contractor: SEO, PPC Case Study

Discover how geo-targeted SEO and conversion-focused UX updates drove a 128% surge in key conversion events for a Salt Lake
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Contractor crew installing a seamless rain gutter on a suburban home beside a marketer reviewing website performance analytics
Local SEO, Paid Media, SEO

Utah Event planner: SEO, Programmatic Case Study

Read how a long-term SEO and programmatic display strategy scaled monthly leads 17x and expanded organic search reach for a
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Elegant ballroom event staged with warm uplighting and floral centerpieces beside marketing professionals reviewing performance analytics on screen
Local SEO, Paid Media, SEO, Web Development

Utah Law Firm: SEO, PPC, Web Development Case Study

Read how a targeted site rebuild and a one-page-per-keyword architecture drove a 500%+ increase in organic search clicks for a
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Attorney standing in a law office beside marketers reviewing website performance analytics
Paid Media, SEO

National Public TechBio Enterprise: SEO, PPC Case Study

See how a combined SEO and targeted PPC strategy drove a 76% surge in organic search clicks and cut clinical
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Life sciences researchers working with lab instruments beside marketers reviewing search analytics dashboards
Local SEO, Paid Media, SEO

Multi-State Solar installer: SEO Case Study

See how an integrated PPC and SEO strategy lifted conversions 40% and cut cost per lead 25% for a regional
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Solar installation crew fitting rooftop panels beside a marketing team reviewing campaign performance dashboards
Local SEO, SEO

Salt Lake City Residential and Commercial Property Management: SEO Case Study

See how a localized content and link building strategy took a brand-new Salt Lake City property management firm from 4
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Salt Lake City residential and commercial property management SEO case study
Local SEO, SEO

Regional Commercial and Personal Banking: SEO Case Study

See how a sustained local SEO strategy drove a nearly 600% page-one ranking increase for a regional community bank, expanding
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Utah community bank SEO case study
SEO

National E-Commerce Smart Home Security: SEO Case Study

Discover how strategic SEO consulting helped a global smart lock brand achieve strong organic growth and high-leverage ROI on a
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Smart home security brand SEO case study
SEO

eCommerce Development Agency: SEO Case Study

Discover how targeted on-page SEO delivered a 170% increase in total keywords and quadrupled Top 10 rankings for a national
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Magento e-commerce development agency SEO case study
SEO

National Custom Sports Mouthguard E-Commerce Brand: SEO Case Study

Discover how a disciplined, three-tier e-commerce SEO strategy delivered a 4.65x organic ROAS and more than $50,000 in direct organic
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Custom sports mouthguard e-commerce brand SEO case study
Paid Media

Ogden Mexican Street Food Restaurant: PPC, Social Ads Case Study

Discover how our event-driven PPC and social strategy helped a local Ogden taqueria secure multiple weekly catering bookings and sponsor
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